Insights
Connecting with B2B Customers
How Tech and B2C Tactics Can Drive Personalization and Loyalty
Read the report- Whitepaper
- 10 MIN READ
- Jan 6, 2024
- Apply Digital
Staff
How B2B organizations can improve customer engagement
Today, many B2B organizations struggle with legacy technology and outdated processes, preventing them from truly engaging with their customers — but there is a way forward.
This original whitepaper combines exclusive data from our report The Future of Customer Engagement: Achieving ROI with Loyalty, Personalization and AI with fresh insights from Apply Digital experts in platforms, enterprise solutions, and AI, to bring you a B2B-focused roadmap for improved customer engagement.
From the report:
81 %
of senior leaders say personalization is important for customer engagement47 %
say loyalty and rewards programs are highly effective for driving repeat business90 %
say their biggest challenge as a business is customers’ resistance to changeRead the full report
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15 Min Read 15 Nov 2024
The Future of Customer Engagement: Achieving ROI with Loyalty, Personalization and AI
